Ad Network & Exchange Guide

Ad Age editorial proffers an overview of the ad network space including: differentiated targeting; privacy concerns; the rise of new, sophisticated measurements; and the newest wrinkle in the space — ad exchanges. We also speak with the ad buyers who create the demand for such services and the publishers who supply the inventory. This resource also contains full-page, custom-developed advertiser profiles directly adjacent to advertising pages.

For more information contact Angela Carola at 212.210.0407 or acarola@adage.com