CMO Strategy

CMO Strategy tracks both the micro and macro issues affecting today's marketers; strategies for down markets; the complexities of data tracking; CMO accountability; global brand leveraging; traditional brands and nontraditional media; green activism; social networking; doing more with less.

In-book and online, CMO Strategy offers a wide variety of feature articles and a cross-section of expert columnists, including Jonathan Salem Baskin, Marti Barletta, Jaqueline Ottman and Scott Davis.

CMO Strategy also offers a bi-weekly newsletter targeted to 22,600+ registered subscribers, delivered every other Wednesday.

To sign up for the CMO Strategy newsletter, go to http://adage.com/register

For more information contact Pete Roper at 212.210.0280 or proper@adage.com