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DATE
Wednesday,
May 9, 2007
LOCATION
AMC Century City 15
10250 Santa Monica Blvd.
Los Angeles, CA 90067
QUESTIONS
Call 212-210-0155
aaevents@crain.com
SPONSORSHIPS
Sponsored by
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CINEMA HOT TOPICS...
 2007 Arbitron Cinema Advertising Study
State of the Movie Biz: An Insider’s Perspective
360° Marketing Experience - Case Study Discussion
2006 CAC Creative Excellence Awards Presentation
 (New York event only)
WHO SHOULD ATTEND
CEOs, CMOs, Marketing Management and Agency Executives
KEYNOTE
Adam Fogelson, President, Universal Pictures Marketing
Speakers include...
 Scott Donaton, Publisher, Advertising Age
Cliff Marks, President of Sales, CMO, National CineMedia
Matthew Kearney, President and CEO, Screenvision
Nick Chavez, Marketing Director – Corporate Brand Marketing, Yahoo!
Robert Martin, VP – Local Media Director, Universal McCann
John Rood, SVP – Brand Marketing, ABC Family
AGENDA
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| 8:00am |
Registration & Breakfast |
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| 8:30 |
Opening Remarks |
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| 8:45 |
Award Presentations
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| 9:15 |
State of the Movie Biz: An Insider's Perspective
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| 10:00 |
2007 Arbitron Cinema Advertising Study |
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| 10:20 |
Popcorn Break |
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| 10:45 |
360° Marketing Experience – Case Study Discussion |
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| 11:30 |
Keynote Address |
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